Orders coming in, but Ads Manager shows fewer sales than you made?
We browse your store like a real shopper and find where your Facebook Pixel, Conversions API, GA4 and GTM lose events. Everything you need to fix, in one report.
- No password needed
- Report within hours
- Completely free
Why orders go missing
The Pixel alone can't catch every order
The fewer orders Meta sees, the less it learns about who your real buyers are, so the same budget brings in fewer sales. The problems usually sit in these four places.
Blocked in the browser
Ad blockers, Safari on iPhone and some other browsers stop the Facebook Pixel from running. The order happens, but Meta never hears about it.
Result: fewer orders in your reports
Events don't fire properly
If product view or add-to-cart events don't come through, Meta can't tell who is ready to buy, so it can't show your ads to the right people.
Result: ads shown to the wrong people
One order counted twice
Pixel and Conversions API are both on, but without a matching event ID one order is counted twice. ROAS looks better in the report than it really is.
Result: misleading ROAS
Fake orders count as purchases
When a cash-on-delivery order that will never be delivered is still sent as a purchase, Meta goes out and finds more people just like that.
Result: even more fake orders
How we check
We walk the whole path like a real shopper
Our tool opens your store in a real browser, picks a product, adds it to the cart and records which event went to which platform at every step. It never places an order.
- Step 01
Homepage
- Meta
- PageView
- GA4
- page_view
- Step 02
Product view
- Meta
- ViewContent
- GA4
- view_item
- Step 03
Add to cart
- Meta
- AddToCart
- GA4
- add_to_cart
- Step 04
Checkout
- Meta
- InitiateCheckout
- GA4
- begin_checkout
We also check that every event carries the right value, currency, product ID and event ID.
What the audit checks
Your store's whole tracking setup, in one report
Every issue comes with what we found, why it hurts your ad results and how to fix it.
Facebook Pixel
Whether the Pixel is installed, whether PageView, ViewContent and AddToCart fire properly, and whether the same Pixel is installed twice.
Conversions API and event ID
Any sign of events sent from a server, and whether an event ID is sent so Meta can remove duplicates.
Advanced Matching
Whether details like email or phone reach Meta, so it can match more orders to the right people.
GA4
Whether GA4 is collecting data, whether view_item and add_to_cart fire, and whether value and currency are right.
GTM and server side
How many Google Tag Manager containers are installed, and whether server-side tracking runs from your own domain.
Google Ads and TikTok
Google Ads conversions, Conversion Linker and Enhanced Conversions, plus TikTok and other pixels.
What's in the report
Not just a list of problems, but what to do about them
The report opens at a private link. You can save it as a PDF and send it to your developer or agency.
Letter grade and summary
See at a glance how healthy your tracking is and how many urgent issues there are.
Impact on your ads
Why each problem costs you ad money, in plain words.
To-do list
What to fix first, step by step.
Event details
Which event fired at each step, which parameters were missing, and which Pixel and tag IDs we found.
Where the difference is
Pixel only vs Pixel + server side
Audits often find a Pixel but no server-side tracking. Here is the difference at a glance.
| Topic | Pixel only | Pixel + server side |
|---|---|---|
| With an ad blocker | Events get blocked | Sent from the server |
| Safari on iPhone | Cookies are cleared quickly | Cookies on your own domain |
| Domain events are sent from | Facebook's | Your own |
| Stopping fake COD orders | Not possible | Filter them before sending |
How it works
Your report in three steps
- Step 1
Enter your store's address
Just your site's address and the email we should send the report to. No login or password needed.
- Step 2
Our tool browses your store
It visits the homepage, a product page and the cart like a shopper would, and records which tracking events fire at each step.
- Step 3
Report and advice
Our team checks the report and emails it to you within a few hours. If you like, we'll walk you through the issues by phone or WhatsApp.
After the audit
Found problems? Three ways forward
Do it yourself
Fix it from the report
Every issue comes with how to fix it. You or your developer can handle it.
Free
Want it explained
We'll walk you through it
If any part of the report isn't clear, a real person will explain it on WhatsApp or a call.
WhatsApp: +880 1770-940640Want a lasting fix
Switch on server-side tracking
Send events from your own domain with Taglinko Server GTM. We help you set it up.
See server-side trackingNo login needed
We never sign in to your site, Facebook or Google.
We never place orders
We stop at the checkout page, so your stock and orders stay untouched.
We don't get around protection
If your site uses protection like Cloudflare, we say so in the report instead of bypassing it.
Private report
Only people with the link can see the report.
For agencies and freelancers
Running ads for clients? Audit their stores too
Use the audit report to show clients where work is still needed. Fill in the form once for each site.
FAQ
Quick answers to common questions
What people ask most about the audit. Question not here? Message us on WhatsApp at +880 1770-940640.
Yes, completely free. No card or payment needed, and you don't have to buy anything after you get the report.
Still have a question?
Ask us and a real person will reply.
See where your store is losing orders, starting today
Enter your store's address and the report lands in your inbox. Completely free.